Parents are always anxious about the safety of their children who have no alternatives but to walk to school alone, even on rainy days. ‘Transparent Umbrella Sharing Campaign’ is a CSR activity by Hyundai Mobis that helps address some of these parents’ concerns.
‘Transparent Umbrella Sharing Campaign’ is a program that distributes transparent umbrellas to schools and daycare centers to keep children safe while walking. Transparent umbrellas help improve visibility for both drivers and pedestrians on rainy days, lowering the incidence of traffic accidents.
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The transparent umbrellas also came with safety education for ‘staying safe on rainy days.’ The transparent umbrellas have helped the children experience and practice how to stay safe while walking in the rain. Thank you so much!
A teacher at a ‘Transparent Umbrella Sharing Campaign’ recipient daycare center
Transparent Umbrellas Keep Kids Safe
‘Transparent Umbrella Sharing Campaign’ began in 2010 with the gift of special umbrellas (transparent umbrellas) to children. These umbrellas come with luminescent strips to reflect light, making it easy to spot children carrying the umbrellas even at night. Additionally, the handle is equipped with a whistle, a safety feature that allows children to call for help in emergency situations.
Vividly Understanding Safety through Interactive Experiences
Hyundai Mobis is unrelenting in its commitment to improving traffic safety. Hyundai Mobis currently conducts safety training twice per quarter in large indoor gyms near its business locations in South Korea. Through this training, children can learn not only traffic safety, but also disaster safety and first-aid response methods. The training is made possible through collaboration with a wide variety of organizations, including local police stations, the South Korean National Fire Agency, the Korea Coast Guard, the Korea Institute of Educational Facility Safety, the Korean Red Cross, the Korea Road Traffic Authority, and the Korea Children Safety Foundation.
Along with its safety training programs, Hyundai Mobis plans to continue expanding ‘Transparent Umbrella Sharing Campaign’ to all elementary schools in the target areas.